Our Credentials
Contextual Learning Programs
300+ Programs designed and delivered by seasoned consultants & trainers
Immersive Learning Experience
Hands-on modules with use cases, gamification & simulation exercises
Driven by Practitioners
10000+ People trained and coached by hands-on consultants
Benzne is an award winning agile & leadership consulting and training company. Our time bound, business context driven, framework agnostic focus in driving turnkey agile transformation journeys differentiates us from other agile consulting and training companies.
Workshop Introduction
This workshop provides an overview on changing business dynamics in today’s VUCA world and how gradually businesses are shifting left, listening to customers/ consumers and benefitting by bringing the real insights to drive the business. The workshop will provide systematic structured learning to imbibe such traits in your current ways of working.
Training methodology
The course is a mix of concepts, exercises, simulations and activities to understand the essence of Consumer Centricity in an instructor-led learning program.
Key Learning Takeaway
Participants will become familiar with a variety of techniques, case studies to solve and real life use cases to understand consumer behaviour, persona maps, empathy techniques and ways to implement the insights and validate the consumer needs by continuous delivery approach.
We design and deliver contextual leadership learning programs for our clients to impact organizational culture and mindset.
- Training Programs delivered by Hands-on Practitioners
- Interactive learning methods with practical insights
- Customizable learning program by seasoned consultant and trainers
- Simulation and experiential learning
- Extensive Q&A session and application focus
- Post Training Implementation support
- Participants
- Familiarisation with course material
- Familiarisation with the protocols & timings
- Expectation setting and clarification
- Definition and importance
- Evolution of consumer behaviour
- Case studies of successful consumer-centric businesses
- The link between consumer satisfaction and business outcomes
- Psychological and sociological factors influencing consumer decisions
- The buyer's journey and decision-making process
- Identifying and categorizing consumer segments
- Targeting strategies based on consumer characteristics
- Enhancing the understanding of consumer experiences
- Identifying touchpoints and pain points
- Developing detailed profiles of target consumers
- Tailoring strategies to specific consumer personas
- Applying a human-centered approach to problem-solving
- Aligning company values with consumer needs
- Role of leadership in fostering a consumer-centric culture
- Training and empowering employees to prioritize consumer satisfaction
- Encouraging a customer-focused mindset across departments
- Leveraging customer data for insights
- Analytics tools and techniques
- Implementing effective feedback mechanisms
- Analyzing and acting on customer feedback
- Identifying and tracking metrics related to consumer satisfaction (KPIs)
- Quantifying the impact on business performance
- Evaluating the financial impact of consumer-centric strategies (ROI)
- Long-term value vs. short-term gains
- Creating actionable consumer-centric strategies
- Monitoring and adapting strategies based on real-time feedback
- Iterative improvement processes
- Integration with overall business strategy
- Common obstacles in becoming consumer-centric
- Strategies for overcoming resistance and challenges
- Summarising Key Learning Takeaway
- Open Question and answer session
- Scenario based discussion
Want to know more about Benzne Leadership Training offerings?
Check our Corporate Leadership Training Page
Below are some of the Customised Training Programs that we have run for our clients. Contact us at consult@nextagile.ai if you want to discuss and contextualise a similar program for your business teams.
- Design Thinking for Leaders
- Business Agility
- Identifying biases at workplace
- How to set up OKRs?
- Best practices on program and project management
- Rolling wave planning
- Listening Skills
- Influencing without authority
- Adaptability and Resilience
Looking to design a Training Program on how to achieve Consumer Centricity?
Book a discussion with India's best Leadership and Management training team!
Consumer Centricity Workshop
Build Organizations That Listen, Learn, and Lead with the Customer
The Consumer Centricity Workshop by NextAgile is a practitioner-led, case-based learning experience that helps enterprises shift from process-centric to customer-driven operations. It equips leaders and teams to deeply understand customer behavior, build empathy, and translate insights into business outcomes that drive sustained growth and loyalty.
Outcome-driven. Practitioner-led. Enterprise-aligned.
Trusted By Global Leaders
Program Overview
In today’s dynamic, customer-first market, consumer centricity isn’t just a strategy—it’s a cultural shift. Organizations that integrate customer insight into their decision-making outperform those that rely solely on operational efficiency.
This workshop helps participants understand how to embed customer perspective into product development, experience design, and organizational culture—turning insight into innovation and empathy into execution.
Through case studies, simulations, and structured frameworks, teams learn how to:
Decode evolving consumer behaviors
and expectations
Map customer journeys and identify
value-driving touchpoints
Use feedback loops and analytics to
drive improvement
Foster an organization-wide mindset
of empathy and responsiveness
Enterprise Objectives
This program enables organizations to:
- Strengthen customer focus across strategy, delivery, and communication
- Build cross-functional alignment around customer value creation
- Integrate feedback and data-driven decisions into operations.
- Foster a culture of continuous learning and adaptive innovation
Program Structure
The Consumer Centricity Workshop is designed as an interactive, hands-on program combining discussions, case analysis, and simulations focused on:
- Understanding consumer behavior and motivations
- Mapping customer journeys and identifying insights
- Building consumer-centric systems and culture
- Measuring and scaling customer-centric success
1-Day Workshop Outline
- Welcome, objectives, and participant introductions
- Overview of consumer centricity and business relevance
- Evolution of customer expectations in a VUCA environment
- Business impact of customer-centric operating models
- Case examples of high-performing consumer-led organizations
- Understanding psychological, social, and behavioral drivers
- Identifying customer segments and decision patterns
- Translating insights into actionable strategies
- Defining and visualizing the customer journey
- Identifying friction points and improvement opportunities
- Applying human-centered design thinking principles
- Leadership’s role in embedding customer focus
- Creating alignment between values, actions, and customer outcomes
- Encouraging organization-wide empathy and ownership
- Leveraging analytics for customer understanding
- Designing mechanisms for real-time feedback and action
- Aligning insights with strategic planning and OKRs
- Defining KPIs for customer satisfaction and loyalty
- Linking consumer outcomes with financial impact
- Building adaptive feedback loops for continuous evolution
- Reflection on key takeaways
- Scenario-based discussions and application planning
Who Should Participate?
CXOs, business heads, and product leaders
Marketing, sales, and customer experience teams
Strategy, innovation, and transformation leaders
HR, L&D, and cross-functional enablers of customer-centric culture
Business Outcomes
Organizations experience measurable improvement in:
- Customer satisfaction and retention metrics.
- Brand differentiation and trust.
- Cross-functional collaboration around customer outcomes.
- Innovation speed and market responsiveness.
Participants will learn:
- Apply design thinking and journey mapping for better customer insights.
- Use data to drive customer-centric strategies and product decisions.
- Collaborate across functions to deliver consistent, high customer value.
- Foster empathy, experimentation, and agility in day-to-day decision-making.
Why Partner with NextAgile?
NextAgile combines leadership development, design thinking, and agile transformation expertise to help organizations embed consumer centricity as a core capability.
What Sets Us Apart:
- Delivered by hands-on practitioners with enterprise experience
- Contextualized for your business ecosystem and industry dynamics
- Simulation-driven, immersive learning design
- Actionable frameworks for implementation and impact measurement
- Post-program support to guide execution and reinforcement
Frequently Asked Questions
Yes. The principles and tools are adaptable to both environments.
Absolutely. The workshop can be customized to your specific customer scenarios.
This workshop focuses on strategy, mindset, and culture—beyond just service delivery.
Yes, follow-up sessions and implementation consulting are available.
Yes, participants receive a Certificate of Completion from NextAgile.
Build a Culture That Puts the Customer at the Core
Strengthen your organization’s ability to listen, adapt, and deliver value that matters—consistently and at scale.
